Safety management is not only a matter of internal systems and procedures, it must also be demonstrated to the environment. Following Luhmann’s insight into the unavoidable distinction between Schauseite (front stage) and Innenseite (back stage), we can see that safety, too, requires a visible façade. No organisation can rely solely on its internal safety measures; it must present itself as safe to employees, clients, and the public.

This demonstration is not deceitful but strategically necessary. As Luhmann argues, it would be naïve to believe every presentation at face value, yet equally mistaken to dismiss all visible performances as mere show. Demonstrated safety, through reports, certifications, training programs, and visual cues, builds trust and ensures recognition of an organization’s reliability.

Internally, such demonstrations coordinate teams and help them align their actions with the organization’s expectations. Externally, they reassure stakeholders that the organization is competent and in control. The art lies in maintaining credibility: crafting a safety image that is neither false nor purely instrumental but that expresses genuine commitment in an understandable, observable form.

In this sense, demonstrated safety is its communicative extension. Every organization needs both the inner reality of safety and the outer visibility of it to function effectively in a world of constant observation.